At Shines Capital, we start, grow and (sometimes) sell businesses. We identify opportunities quickly, provide practical advice and deliver results in a short period of time. We are that advisor, that board member, that consultant, that shareholder, that outsourced Chairperson, CEO or CMO that makes the difference you’ve needed all this time.
Think of us as growth accelerant.
Shines Digital is a performance digital agency that only hires highly accredited, certified and qualified digital marketers.
In addition, our clients deal directly with multi-skilled digital experts, with no go betweens.
Started in San Diego in 2016, with initial staff in the US, Shines Digital has grown to include staff in Europe, and clients in Japan and the UK.
Shines Digital launched in Australia in early 2020 and has grown rapidly, onboarding new clients weekly. We help clients across e commerce, retail, travel, finance, insurance, events and more.
Convertal Shines is a new joint venture equally owned by Shines Digital and Convertal. Together we have 16 qualified digital practitioners with the following 19 certifications:
- Google Ads Fundamentals
- Google Analytics Individual Qualification
- Google Ads Search Certification
- Google Ads Display Certification
- Google Ads Mobile Certification
- Google Ads Video Certification
- Google Ads Shopping Certification
- Google Digital Sales Certification
- Google Partners Certified Trainer
- Google Mobile Sites Certification
- Google Tag Manager Fundamentals
- ConversionXL Certified Optimizer
- ConversionXL Advanced Organic Aquisition
- Waze Local Fundamentals & Advanced
- HubSpot Inbound Marketing Certified
- HubSpot Social Media Certification
- Hubspot Email Marketing Certified
- Hubspot Growth-Driven Design Certified
- Bing Ads Accredited Professional
Alongside a talented business partner, As 50% shareholder, Co-founder and former CEO, Scot built Switched on Media (now Switched on Agency) into Australia’s best digital performance agency over an 8 year period now turning over $15M annually.
Scot sold 37.5% of switched on media in 2012, steering the company to continued growth, before resigning from the board and selling his remaining 12.5% shareholding in 2017.
Switched on Media Merged with AKQA in 2020.
Shines Capital delivered a ~100 page business audit to the Owners and the Exec team in Cyprus, with 37 core actions for review.
FP Markets combines state of the art technology with low cost true ECN pricing and a huge product offering to create a genuine destination for all types of traders. ASIC regulated in Australia, our outstanding 24/5 multilingual service has led to FP Markets being the home of the most satisfied clients 5 years running
Shines capital set up Remsafe International as a joint venture with Nordad pte in Singapore.
An office, warehouse, and staff were established in Singapore, to lead global sales.
An Amazon store in the US was also established.
After set up was complete, and sales growth had been established, Shines Capital then sold it’s 50% of Remsafe International in 2018 for an agreed amount.
Shines Capital led the sale of coast security to new owners in May 2018.
An Information Memorandum was prepared, non-binding indicative offers were solicited from 9 parties, and due diligence was handled.
The vendor received an upfront cash payment, a lucrative ongoing profit sharing arrangement and an ongoing position as non-executive director.
Shines Capital delivered a 3 month acceleration program that led the Pago launch in the US, Hiring the first 5 staff, signing up the first 25 partnerships and creating the launch marketing. Shines Capital still owns 10% of SplitPay
The company is now called Splitpay and operates in the UK.
By providing a “try before you buy” and “split payment” option, Splitpay helps retailers increase their online conversion rates by 10% and their basket size by 30%.
Shines Capital is an advisor to the owners of Niseko Wow across M&A, growth strategy and operations.
Since engagement in April 2017 first year sales grew at +80%. Year 2 delivered similar results. We are still currently working with Niseko wow and have reshaped the business for continued growth to 2020.
Frank was a SAAS company, using AI to deliver growth for it’s clients using intelligent advertising. It’s a self serve tool, with a technical team in Europe and sales team in the US.
Shines Capital advised Frank in 2016 in relation to capital raising, strategy and global growth, helping the company to secure initial seed investment in the US. The company was later sold in Europe.
“We engaged Shines Capital for a 3 month acceleration program and in that time Scot created an exclusive distribution deal for Snowvation in Japan, introducing a plethora of clients in the US and landing our first client in China. He also found and recruited our first VP of business development.
The Shines Capital process really helped us to accelerate and their 3 month acceleration program is excellent. Highly Recommended”
– Michael Stocker – CEO, Snowvation.
Shines Capital sold it’s 10% stake in Snowvation in 2016 for an undisclosed amount, the company is now called Only Sky.
What We Do
We offer independent, experienced and discreet counsel to companies on how to achieve better results faster.
We help you execute upon that advice.
ADVICE & ASSISTANCE
We provide advice and assistance across all areas of business management at both a board and operational level.
We help you clean up the mess, and grow.
We identify the key areas of opportunity and solve them, efficiently.
Occasionally, we invest capital in your business. This further aligns our interests.
If we invest capital into your business we usually help you to sell that business so as to realise a return for our shareholding.
We deliver growth and results quickly.
A highly disciplined and analytical team, with a powerful network of contacts. We have deep commercial experience and proven success rates over a sustained time frame. We have a way of working that gets things done with speed, at a low cost. We have offices in Sydney, Australia and additional staff in Colorado, Texas and Singapore.
Founder and CEO of Shines Capital
Founder Scot Ennis brings an entrepreneurial leader’s passion for growth, a “get it done” attitude, and a zeal for solving complex problems.
Scot started his career at Procter & Gamble in 1999, where he developed marketing and business acumen alongside the worlds best.
After 5 years at P&G managing a portfolio of brands and skill sets, Scot joined eBay as senior marketing manager during an explosive growth phase, at the cutting edge of online marketing.
After eBay Scot became Co-founder and CEO of Switched on Media, which Scot accelerated into Australia’s fastest growing digital performance agency over an 8 year period, winning multiple advertising awards, then selling to WPP in 2015, the worlds largest advertising agency group. Switched on Media is now called AKQA.
His current focus is to ensure Shines Capital portfolio companies grow rapidly
GAME CHANGING WORK
At Shines Capital, you have the opportunity to change the way companies, even entire industries, operate.
FORGET STATUS QUO
If you have a healthy disregard for the status quo, and a belief in getting things done with speed, then Shines Capital is for you.
Our entrepreneurial culture provides early, heightened responsibility. We accelerate your career. We generously recognize your contribution and believe in personal development.